Shutter and ShutterFest do something really well: They stand out from the crowd. They are different. They are in your face. They make you stand up and take notice. The question you should be asking is: How do I apply some of these guiding principles to my own business?
What’s your long game? It’s an important question, but one too few photographers ask themselves when starting a business. Over the seven years my wife Eileen and I have coached photographers to make their studios more profitable and manageable, we’ve noticed an alarming trend: Most photographers don’t have a plan.
When Jeff and I created The Shoot Space, we were the first shared-studio concept in Wilmington, North Carolina. We’ve managed to put our own spin on the share concept and keep it going for five years so far. Since those early days, several shared-studio concepts have come and gone in Wilmington. In this article, we share what we’ve learned and offer some tips on creating your own shared space.
Many photographers seem to think that maternity work is too niche, too cliché, too Pinteresty. Why would you want to add it to your portrait business? Sure, the maternity portrait industry is pretty much one note—same poses, same outfits, same editing style—but your images don’t have to be. Creating a signature style, an outstanding client experience and showstopping imagery can produce higher sales and also bring you three hidden benefits.
Wedding photography has been a passion of mine since I first got behind the camera seven years ago. I was initially attracted to the art of storytelling in wedding photography because it allowed us to capture fleeting heartfelt moments. I appreciated the challenge and the feeling of satisfaction that would ultimately come when I was able to capture an authentic, emotional moment.
If you’ve been around long enough in this industry, you know how we’ve fought to build community instead of competition. Thankfully, it has gotten a lot better lately. It is nothing like when I walked into my first local photography meeting 18 years ago. It was like walking into a boys’ club where they measured themselves by sharing how many weddings they were booked for that year. Whoever had the most won, even if he wasn’t charging very much for them.
Sooner or later, many of you will start dreaming of publishing your own book someday. Your images look terrific and your skill set keeps growing. Your friends and family love your photographs, and somewhere along the line, you’re going to decide being an author is the next accolade you want on your journey. Thanks to ePublishing, it’s easier than ever to publish your own work, but there’s one factor that’s stood the test of time since Shakespeare: Will people want to read it?
As any geek can tell you, the entire world can be broken down and referenced within the confines of the Star Wars saga. Therefore, young Padawan, the practice of professional mingling, aka networking, is covered. There are lots of stories about people meeting and finding significant business relationships, but this road is treacherous and filled with people who wield deadly laser swords. Here are the three personality types you will encounter while milling about looking for that ideal relationship.
Destination weddings can be downright amazing—new places, new sights and sounds. They can also be stressful. With the right preparation, you can make it an unforgettable experience. From my travels to Mexico, Honduras, the Dominican Republic, Thailand and other countries, I have gathered these five tips I wish I’d known before I shot my first destination wedding.
Traveling the world doing photography is one of my favorite parts of the job. Many of us are wary of all the hassles and unexpected challenges of travel photography. It’s not always glamorous, and it takes time to learn how to manage the chaos. Here are my own hard-won Top 5 travel tips for photographers anxious to hop on a plane and cross an ocean with a bunch of gear in the overhead.