tween photography - Behind the Shutter

Client Loyalty: Relationships Matter When You’re In Business

Post author:Audrey Woulard
Post category:Senior Photography Shutter Magazine
Reading time:5 mins read

My single greatest business achievement is my return client base. They all are of means, and they stick with me year after year even though they have lots of options and they are informed consumers. Their unwavering support means more to me than anything I could accomplish photographically. New photographers coming up are very talented and competition can be fierce. The fact that my clients stick with me keeps me going. It forces me to level up my craft, my product offerings, my marketing.

Best Children Image | June 2018 Inspirations

Post author:Alicia Simpson
Post category:Inspirations
Reading time:1 mins read

Best Children Image Inspiration can come when you least expect it. As photographers, we are visual artists. We express ourselves…

The Top 10 Things You Need to Know About Tween Photography

Post author:Audrey Woulard
Post category:Marketing Shutter Magazine
Reading time:8 mins read

When I decided to specialize in tween photography, it was hardly new. Tweens were often photographed as kid models. So the need for headshots for their comp cards was a need. During the middle school years, parents would purchase the school pictures because that would usually be the only time their kid’s age was documented. I consider the tween genre to be a “Blue Ocean.” I originally heard of the Blue Ocean Strategy from Sal Cincotta at a small event. When Sal mentioned the strategy, it hit home for me and my niche.