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High-Volume Photography
High-volume photography is one aspect of the industry that seems both intriguing and daunting to a lot of photographers. I will go over why I want to photograph it, the basics of setting up team and individual images, and how to organize your day and files as you jump headfirst into one of the most profitable dollar-to-hour segments of photography out there.
Automating Lead Follow-Up to Win at Wedding (or Other) Shows
As a business owner, there’s nothing more tantalizing than a wedding show: hundreds of qualified clientele looking for the services you’re offering. Here’s the thing: shows are for marketing. And marketing doesn’t mean just showing up, it also means following up.
10 Steps for Organizing and Conducting a Conceptual Photoshoot
Inspiration doesn’t just arrive on its own. It must be triggered, and there are a lot of different things that can help with that. Working on visual taste and general understanding of art is also important. Try to spend some time looking through the art of any medium, and analyze on a daily basis why it is good and what people like about it.
Creating Consistent Images At Every Session
Having a consistent look to your images is the one thing most photographers struggle with, but it’s the best thing to help you in establishing a recognizable brand and attracting your ideal client. Let’s take a look at five things that have helped me establish my signature photography style over the last few years, in order of their importance to me and my brand.
December 2019
The How-to Edition
How To Build Another World Using Photoshop
Creating a beautiful piece of composite artwork can seem like a monumental task to achieve. All those Photoshop steps and techniques, all the secrets that you don’t know, and the famous phrase, “Oh, I will never be as good as so-and-so.” Well, today is your lucky day, because I’m going to give you the biggest secret of them all.
Lighting Recipes Series: Hatchet Light
The main goal of my monthly lighting tutorials is to teach you how to think about light, show you how to effectively use lighting tools, arm you with knowledge you need to think on your feet, teach you how to solve the lighting problems you’re likely to encounter, and help you learn how to design lighting that can support a range of subject matter.
Step up Your Lightroom Game – Part 7: Life After Lightroom
Soft-proofing in Lightroom provides a great option to review edits before sending them into Photoshop. Along with this, you can prep files for print directly from Lightroom to keep things simple. Let’s look at how to apply basic retouching in Lightroom.
5 Tips on How to Photograph Bridesmaids
One of the most crucial aspects of a wedding photoshoot is depicting the bridesmaids in the best possible light. There are a number of techniques that you can employ to make sure that your photos of the bridesmaids turn out the way you (and, more importantly, the bride and groom) want them.
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How I Got the Shot – Profoto A1 with Sal Cincotta
When it comes to wedding photography, I am not a fan of leaving anything to chance. This month, we are going to dissect a recent shot of mine. This is by no means meant as a definitive guide, but I believe it will give you some insight into how I work from vision to final creation.
13 Tips To Launch a Successful Pop-Up Wedding
Have you ever struggled to really track the return on investment (ROI) from coordinating a styled shoot? Sure, you made it into a few blogs, but did you really get anything concrete from all that effort? How about a prime wedding date in your calendar that just didn’t book? Wouldn’t it be nice to be able to fill that with a killer sales initiative?
How Self-Portraits Can Benefit your Work
I’ve probably spent just as much time in front of the camera as I have behind it. I started taking self-portraits when I first picked up a camera. It became the best way for me to learn the technical side of photography. It also let me be an artist and experiment with wardrobe, posing and lighting.
“Needle In a Haystack” or “Stick Out Like a Sore Thumb”?
let’s be honest, In today’s modern world, social media is where we share our lives, and everyone only cares about their own photos. Rarely they will care about another’s photos unless those images have interesting content. If you want to showcase your photography within this overly saturated market, it will be even harder unless it has something special or different, something that makes them ask, “How?”
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Your 2020 Digital Marketing Handbook
Our economy is booming, and for wedding photographers, The Knot and WeddingWire are predicting the highest number of engagements since they started tracking those statistics. There is no better time to start planning than right now. Here are some strategies that you will want to adopt to crush it in 2020 and beyond.
Why You Will Continue to Fail
If you want success, I promise you, it’s out there for you to go and get. Make no mistake, there are a lot of people out there who want it just as bad, but the difference is, they are not willing to work as hard as you are to get it. Once you know this and see it, you start to realize that you can truly get whatever you put your mind to. Change your life. Change your world.
Social Media & The Importance of Personal Branding
No matter the fear or anxiety you might feel toward social media, we live in a world now where we must use it. I’m here to break down my thought process on social media—how I use it to inspire others and create new opportunities.
This Is Not Another Boring Article About IPS
In-person sales can be hard. They can be overwhelming when you first start. IPS is a roller coaster. It’s unpredictable. It’s messy. It’s beautiful. And it’s the most rewarding thing you’ll experience as a photographer—not worth missing for the world.
What is behind the shutter?
Behind the Shutter is a free online photography training and educational resource created to help both professional and amateur photographers run successful photography businesses – covering lighting, posing, social media, marketing, post-production, pricing, sales and more.
Sal Cincotta created Behind the Shutter to give back to the world of photography. As an up and coming photographer, Sal was struggling to find answers to basic questions. Most of the magazines out there were filled with fluff. Sal needed and wanted to create something that would challenge photographers, something that would educate them.
Sal, an active wedding and portrait photographer in the St Louis metro area, wanted to bring a sense of real world understanding to the magazine and photography education.
Our mission is to create and elevate the photography community by providing relevant and timely education. At Behind the Shutter, we believe that an educated photography community will raise the bar for all photographers around the world.
Shutter Magazine
Photography training and education for the modern photographer
In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Shutter Magazine. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.
Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, lightroom tutorials, photoshop how-tos, and much, much more.