It’s a slow time of year for business for many of us, but that doesn’t mean you shouldn’t be busy. In fact, it’s just the opposite. The first quarter is the perfect time for you to lock in your plans for the year ahead, starting with your blog. Here are some ideas for your next photography blog post.
The last time we upgraded our site was in 2011, to a popular WordPress theme. Despite its ease of use, our careful lead tracking made it clear that some pretty major roadblocks must be preventing Internet traffic from reaching us. Let’s look at some of those roadblocks—and how to fix them on your website. By the time you read this article, our brand-new Showit site will have just launched. We’ve invested a lot this year to sit down with many of the most successful web marketers in our industry. And we kept hearing the same tips about effective website design.
I review a ton of photography websites and see a lot of failed attempts to search-engine optimize blog posts. I see SEO techniques from 10 years ago. In this article, I uncover bad SEO trends and provide guidelines for optimizing a blog post.