Hard Light—It’s Easy!

The moment you realize you can customize the quality of the light you’re creating to fit the images you’re capturing is the moment you realize there is no one-size-fits-all lighting. With artificial light, we attempt to recreate light that occurs in nature. Absent that, lighting looks unnatural and in this photographer’s humble opinion ends up doing more harm than good. It ends up being a distraction rather than a supporting element.

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The Conventions of Beauty | an Interview With Sujata Setia

The photo industry is obsessed with the young and the beautiful. That is why there are countless photographers taking photos of babies, flowers, and women in dresses. But that is easy! That’s what “works.” Of course babies are beautiful. The trick is finding beauty in less obvious places. Sujata Setia’s photography does just that. The beauty in her images does not come solely from her subjects, but also from the compelling narratives she conveys.

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5 Steps for Creating a Successful Photography Narrative

Storytelling is what we do as humans. It’s in the movies we see, the books we read, the music we listen to—it’s even in that commercial for your laundry detergent or favorite soft drink. Now more than ever, creating a narrative is the key to engaging an audience that is constantly bombarded by content—and more and more photographers are being hired to fabricate these stories for brands.

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