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Business

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The Value of Relationships with Melanie Anderson

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:6 mins read

Relationships are your most important business asset. In this article, I share with you the importance of intentional communication and planting seeds for future opportunities.

Continue ReadingThe Value of Relationships with Melanie Anderson

Building A “Baby Brand”: Enter a New Genre by Sub-Branding with Phillip Blume

  • Post author:Sal Cincotta
  • Post category:Babies/Business/Shutter Magazine
  • Reading time:12 mins read

The world doesn’t need my next brand or small business. I feel almost guilty entertaining such a pessimistic thought. But it’s an honest concern. Standing on the edge of an ocean can make anyone feel small.

Continue ReadingBuilding A “Baby Brand”: Enter a New Genre by Sub-Branding with Phillip Blume

Building Blocks: Know Your Demographics—Who’s Really Your Target? with Skip Cohen

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:10 mins read

At ShutterFest two months ago, I got to talk with dozens of photographers about their marketing efforts. Over and over, I found small business owners who were doing nothing to target their demographics.

Continue ReadingBuilding Blocks: Know Your Demographics—Who’s Really Your Target? with Skip Cohen

Building your brand by giving back

  • Post author:Sal Cincotta
  • Post category:Business
  • Reading time:3 mins read

Building your brand by giving back We’re just starting to come out of winter, so the “slow season” is almost…

Continue ReadingBuilding your brand by giving back

Building for Success

  • Post author:Sal Cincotta
  • Post category:Business
  • Reading time:3 mins read

Building for Success Catching up to friends during the convention season, the conversation at some point, at least with photographers…

Continue ReadingBuilding for Success

Transforming Your Wedding Business Through Albums with Michael Anthony

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:10 mins read

In the business of wedding photography, there are few constants. We are in a changing world where technology moves at a breakneck pace. In this constantly changing industry, one thing has remained...

Continue ReadingTransforming Your Wedding Business Through Albums with Michael Anthony

Building Blocks: Pricing with Skip Cohen

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:11 mins read

Most photographers are right-brain artists. The right side of your brain is known as being responsible for creativity, while the left side is analytical. An accountant would typically be a strong left-brainer, while a jazz musician a right-brainer.

Continue ReadingBuilding Blocks: Pricing with Skip Cohen

Publicity It’s not about who you know, but who knows you

  • Post author:Sal Cincotta
  • Post category:Business
  • Reading time:3 mins read

Publicity It's not about who you know, but who knows you Publicity is absolute critical. A good PR story is…

Continue ReadingPublicity It’s not about who you know, but who knows you

ShootProof // The importance of hustle

  • Post author:Sal Cincotta
  • Post category:Business/Industry News/Interviews
  • Reading time:1 mins read

ShootProof and Sal Cincotta // The importance of hustle Ever wonder what it takes to run a successful studio? Join…

Continue ReadingShootProof // The importance of hustle

Vendor Networking for Photographers

  • Post author:Sal Cincotta
  • Post category:Business
  • Reading time:3 mins read

Vendor Networking for Photographers Keep it Real! Over the years, I’ve met some pretty amazing artists while working in a…

Continue ReadingVendor Networking for Photographers
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