Thank you for visiting the ShutterFest Educational Page.
ShutterFest is a unique event offering photographers around the world access to unprecedented hands-on experience and classroom training by the top photographers in the world. An event by photographers for photographers.
If your photographer is displaying their ShutterFest Alumni Badge on their site, that is a sign that they are committed to continuing education and investing in their business and their craft as an artist. April 2014 was the inaugural event, each year a photographer attends the event, they will receive a new badge.
Why is this important to you?
Every year, the news is littered with stories of brides who never received their images or photographers who disappear without ever delivering those family photos. As tragic and as sad as those stories are, there are things you can do to protect yourself.
Selecting a professional photographer for one of the most important moments in your life can not be based purely on price. How would you select any other specialist like a builder, a doctor, or a lawyer? Credentials, certifications, awards, training and experience should all play a factor in your decision.
Some things to consider.
- Photography has no certification or standards board. Meaning, anyone with a camera can present themselves as a “professional.”
- Being a professional photographer requires more than just a camera and a website.
- In order to ensure the best results, It requires an understanding of, but not limited to:
- Posing. The last thing you want is to look unnatural in your pictures. Posing techniques can help present the best version of you. Poor posing techniques can not only make you look unnatural, it can actually add weight to you on camera.
- Lighting. How to use light can make the difference between an average portrait and a professional one.
- Composition. Making a great image isn’t just about pointing it at a scene. It’s about how those elements in the scene are arranged that can turn it into a work of art.
- Post production. How will your images be edited? This is important, as it will impact the final look of your images.
- Practice. Practice. Practice. When you are paying a photographer to document your event, what you are not paying for is on-the-job training. Practice is essential to their growth and creativity.
- People skills. Communication is key in dealing with groups of people, directing them, and ensuring you get the results you are looking for.
- Product offering. There is more to documenting your day than just receiving a thumb drive or dvd. How will you properly display these in your home? Are you looking for a canvas or maybe an heirloom quality album? Professional photographers have access to professional grade products and services not available to consumers.
- Innovation. In today’s day and age, the only constant is change. Trends, equipment, and techniques are continuously evolving. Continuing education ensures your photographer is up to date on all these trends, ultimately providing you with a superior service.
While this is not an exhaustive list by any stretch of the imagination, it should be enough to convey the importance of continuing education. Like any other craft, it takes constant nurturing and practice to ensure a photographer can deliver the imagery you expect and are paying for.
ShutterFest is committed to continuing education and raising the bar for professional photographers and their clients around the world by addressing the needs in today’s marketplace.
CEO, Behind the Shutter