Picture-Perfect Beauty Images

Shooting beauty photography shouldn't be inherently tricky. Still, every day, I see photographers struggle to nail what I would consider a traditional beauty image—something worthy of a beauty campaign that you'd see in stores like Sephora or Mac. Whether you're a photographer interested in beauty and fashion photography or just want to learn new creative skills to take your portraiture from boring to “wow,” below, you'll find five secrets to help you create picture-perfect beauty images.

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5 Tips for a Successful Beauty Shoot

Your team, as well as your model, make up 80 percent of your shoot’s success. When you know your assignment and your goals, you have to start thinking of the creative components. Knowing the type of story you want to tell, you need to be very precise with your choice of model, hair and makeup people, wardrobe stylist, and prop stylist in some cases. Every creative person has their own style, things they are into, things they are good at, and also limitations.

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5 Ingredients for a Creative Stylized Shoot

There is a recipe in everything we do as human beings, one that incites some type of emotional response no matter where we are and what we are doing. It involves the senses—whether a single one or multiple at the same time. In the artistic realm, part of the goal is to generate a response based on a recipe that engages sight. This requires a process that will make your vision come to life—from formulation to actualization in creating images that inspire and elicit joy when viewed.

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Redefine Beauty with Sal Cincotta

I have worked on fine-art nudes for the past two years. Not because we have a huge demand for it from clients, but because Alissa and I find it challenging and rewarding. This year, we will be introducing this type of portrait to our wedding clients. How will it go over? That has yet to be seen. I am hopeful that instead of the boudoir lingerie shots that are typical, this niche will allow us to yet again stand out from our competitors. Here are some tips for finding your niche in the beauty market. 

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Transitioning from Natural Light to Studio Light

There are many parallels between natural and studio lighting and photography. Most people who teach studio photography and lighting don’t teach it from a natural-light perspective. When I tried to learn it all those years ago, it became even more confusing than when I started. The old saying “Light is light is light” applies here. In this article, I break down studio lighting in a way that’s easy to understand, from the perspective of a natural-light shooter who painstakingly learned how to light in a studio.

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Location Glamour

Bedrooms, bathtubs and showers, fancy houses, hotel rooms and pools are all common glamour photography locations that have been used for decades, and for good reason: They work. Shooting “sexy” outdoors conveys a risqué feeling because of its potential voyeuristic appeal. Here are some things to keep in mind when you head outside to create glamour sets or editorials.

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Turning Stressful Weddings into Glamorous Experiences

Having photographed hundreds of weddings over almost a decade-long career, I can say that weddings are not glamorous. They’re supposed to be, right? But they just aren’t. In fact, weddings are more often marked by behind-schedule makeup artists, self-important “church ladies,” overbearing mothers, insensitive toast-makers, impatient guests, inconsiderate Uncle Bobs and clumsy electrical technicians. Here are three steps you can take before, during and after every wedding this year to give your couples a more glamorous experience.

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