How is your business doing? It’s the holiday season, and many of you are going to hear this question a lot. Hopefully, you feel your business is successful and are optimistic about future financial opportunities. Maybe some of you can’t say that you are 100 percent content and happy with your company’s financial statement and outlook. When I was in NYC teaching a workshop and platform class last month, as always, the majority of the questions from all filmmakers or photographers wanting to become filmmakers were about lenses, cameras and editing. Nobody ever asked about business and making more money. Is this why so many talented creatives fail as professional filmmakers and photographers?
Maybe the first question on everyone’s mind should be related to increasing your company income.