Underwater photography while mesmerizing is not for the faint of heart. You have all of the regular challenges that come with shooting on land, and then about 1000x’s more challenges that come from shooting in a moving environment. All of this is intensified when you are shooting in the ocean versus a pool. While almost everything can be controlled on land, that is not the case while underwater. You have a split second to get what is in your mind, set up and captured in camera to eventually share with the world.
I’m going to go out on a limb here and guess that you’re probably interested in shooting destination weddings. There are a lot of reasons why photographers want to photograph destination weddings. For one, you get to experience capturing the wedding in an entirely different scenario than what you’re currently used to. Destination weddings often have carefree clients who are interested in amazing photography and will typically choose places that feature beautiful scenery.
When it comes to traveling and personal photography, I like to edit and share my images on the fly. This means I'm not waiting to connect to my RAID storage drive at home before I can get started on my images. I want to quickly ingest memory cards, save Raw files to a fast external drive, and add my photos to Lightroom. Lightroom Classic is typically my go-to for photo gigs, however, in this case I want to be mobile and share edits fast. This is when I use Lightroom CC. I can truly travel light for post-production and have the ability to edit from my phone.
For us, it's about empathy. As artists, we believe many things go into creating beautiful, unique work, but being empathic with our fellow humans is the only way to truly understand and grow the way we create art. That's what photography is to us. It's getting to know and learn about life from some of the most energetic, gifted, and spirited souls our planet has. What we do enriches our lives and our marriages daily. So we've put a lot of thought into creating an experience for our couples that will reflect this enrichment in our art and give our couples the once-in-a-lifetime photographs that they deserve. We call these “adventurous elopements.”
I’m on a mission. For some unexplained reason, I relish in seeing others experience the joy of being an artist and living their dream of making a living with their camera. Hang out with me for any length of time, and I will ask you a lot of questions. Such as: What do you love to do more than anything on the planet? How many non-paid, non-client self-assignments do you do a month? Are you working on a body of images in a series? How do you feel if someone tells you your work sucks? What are you doing to market your work? My goal is to get photographers to get off their butts, get out, and create their own path.
Video production is a complicated world. Even if you’ve been involved in the world of video for many years as I have, the speedy technological advancements on the production side and the changing conditions on the business side create a state of constant required learning. If you’re not abreast of these changing dynamics and techniques you’re likely going to be losing money. One aspect that probably changes faster than the advancements in technology is the expedient furtherance of visual styles. This is either the bane or passion of any video maker (depending on who you talk to) trying to create a profitable formula with their video work, whether it be weddings, commercial, feature-filmmaking or music videos.
In this video, Sal Cincotta, the editor-in-chief of Shutter Magazine and a small business owner himself, breaks down some of the key points of this relief package and what you need to know for your small business to benefit from it.
Have you heard that the high school senior photography market and model programs are dying? I have … many, many times! Even from a photographer-specific business coach I once paid—needless to say, that didn’t last long. Let me tell you, those rumors have been around for several years, and they’re still wrong. So if you’ve heard that before, I have great news! As long as there are teenagers graduating high school, parents seeing their babies growing into adults, and professional photographers willing to provide a phenomenal experience for the senior and parent, there will be a market for high school senior photography and model programs!
Inspiration can come when you least expect it. As photographers, we are visual artists. We express ourselves through our camera and the images we create. Inspirations represents a sampling of our industry and the vision of professional photographers from around the world. Congratulations to all our featured artists. Be inspired…
Readers of this column know that I’m a big booster for the use of handheld light meters. I use them daily in my own photography and recommend them to every photographer interested in better lighting. In fact, if you want to take your lighting to the next level in addition to taking your light off your camera, learning to use a handheld light meter is the next best step you can take in that direction. I know what you’re thinking! “My camera already has a built-in light meter. Why do I need another meter, another expense, and another tool to worry about?” Those are each great questions.