Posing

How to Pose Your Clients: Tips and Tricks No One Talks About

How to Pose Your Clients: Tips and Tricks No One Talks About with Antwon Maxwell 

So many elements and considerations go into the physical aspects of posing, from facial expression to the point of the toe. It’s all important, but that’s not what I am going to cover in this article. I won’t bore you with the usual posing tricks and principles taught in most basic photography blogs or tutorial videos on the internet. I want to talk about some not-so-obvious aspects to posing that every photographer should be aware of, but no one ever talks about. These will be the drivers and underlying factors as to how your subject will physically pose. 

The way your subject poses can mean the difference between your shoot being a huge success or a big flop. I’ve been shooting for eight years now. Over the years, I have seen a vast difference in the flow and success of a shoot based on how well the subject poses or how well I pose the subject. At the beginning of my photography journey, I mostly photographed everyday people. They always needed help with posing, and I would spend most of the shoot just getting them to feel comfortable in front of the camera. I did this for years before making the transition to where I am now. Now I shoot mostly models and celebrities, but even celebrities aren’t models and sometimes need help posing. Knowing how to direct your subject is a critical part of being a photographer at any level of your career.  

Most beginner photographers only look at the obvious physical and visual aspects of posing. Still, once your clientele elevates from everyday people to brands and businesses, your focus and eye for posing also have to elevate. 

There are three significant factors in posing that you may be overlooking but should absolutely pay close attention to: lighting, mood and purpose. Let’s get into it.

Get the full story

To read the full article, launch the digital version of the December 2020 magazine.