Search Engine Signals That Legitimize Your Website

JHong_BlogLarge

Google’s algorithms uses these signals, and more, to verify that your website is legitimate and of high quality (in no specific order).

Contact information –

Make sure you have contact information on every page of your website, including the company name, address and phone number (this is referred to as “NAP” in the SEO industry). Having this both on your site and other websites/social media/directories is critical in ranking well in local searches. Having one NAP on your website and different ones on social media or third-party directories can affect your ranking. You can use services like Yext.com to fix these for you, or, with some time and sweat equity, you can find and fix these errors yourself.

If you plan on doing this yourself, I recommend searching for your company name, domain name, or old addresses and phone numbers, etc. Find the outdated listings and fix them. You may need to create an account with the directory, verify you are the owner or request an update to the website via email.

Get the full story

To read the full article, launch the digital version of the January 2015 magazine.

Leave a Reply

Want more content like this?

Check out our recent posts

yt thumbnail 8 poses for seniors

8 Poses for High School Seniors

In this comprehensive photography posing tutorial for professional photographers, discover 8 essential poses specifically tailored for high school seniors. From casual and natural to elegant and confident, learn how to expertly guide your subjects for captivating portraits. Join us as we delve into the art of posing, exploring key techniques, composition, and tips to enhance your photography skills.

Read More »
yt thumbnail how to make women look good on camera

How to Make Women Look Good on Camera

Everyone wants to look their best on camera, as a photographer, it’s your job to helping them shine. Learn the art of posing women for captivating photographs! In this tutorial, we share expert techniques to make women look stunning on camera. From flattering angles to highlighting feminine features, discover essential tips for posing women that will enhance their beauty effortlessly.

Read More »