Boudoir photography is something that every wedding photographer should be thinking about offering. There are more than a few reasons why. First, the number one question that photographers ask has to do with finding new clients.
It was important to me to never lose the idea of telling a story with the photographs I was taking. I always wanted to go beyond just taking the photo—what does the image make the viewer feel? I wanted the images to tell a story and to have the flow of video or cinema.
Beauty photography is not new. Some see it as soft porn, while others see it as a celebration of the female form. Regardless of your personal opinion, it is a genre that can be extremely profitable if pursued correctly.
Working from home has become the new normal for many of us in 2020. I’ve always loved the challenge of setting up a studio in a small space. Small spaces do not mean that your work or abilities will suffer.
Boudoir is such an intimate experience for clients. They are paying you thousands of dollars to pose in front of your camera at least half-naked.
You hear the notification from your email and… Yes! You have a new booking for your studio. You encourage your potential client into an actual paying client… Now, how do you take a client that’s nervous and relax them for their badass session?
If you want clients of all shapes and sizes to feel confident working with you, they need to first see that you have an active interest in welcoming them into your studio. It is very intimidating for a plus-size client to reach out to a photographer, no matter how beautiful their work is, if the photographer’s entire portfolio consists of only one body type again and again. What’s more, working with models will help you to become more adept at working with larger bodies before offering your skills to paying clients. When a photographer isn’t comfortable working with people of size, believe me, it really shows, and the results can range from awkward to devastating.
As in all aspects of running a photography business, success relies on creating an efficient system. Get the images right in camera to reduce the need for post-production. Automate what you can. Use technology to your advantage. And find a system that is based on speed. Do all of these things, and you can easily shrink your post-production to a timeframe that allows you to conduct same-day sales.
About a year into my boudoir photography business, I was being asked to teach from all over, to host workshops, to speak at events, and so I went with it. I taught my first boudoir workshop in Atlanta, GA in 2015. Here we are almost five years later, and I’ve traveled across the country to speak, teach and inspire. But how did I get here? I’ll tell you one thing—it wasn’t easy. If it were easy, everyone would be doing it.
So, you would like to branch out into the boudoir market and are wondering how to get started? Here are some tips and observations from what I have learned over the years that might help you achieve your goal. In many ways, I had to unlearn some things in order to shoot intimate images that clients enjoyed, and I wanted to share a few of those with you here.