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Business

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Stop the Madness

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

We live in a digital world, there is no argument there. How we, as photographers, adapt to this changing world is a subject of heated debate.

Continue ReadingStop the Madness

Children’s Portraits That Sell

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

These days, most moms have a nice camera, and many moms take photos of their kids daily. So why would someone choose a pro in 2014?

Continue ReadingChildren’s Portraits That Sell

The Changing Times: Family Portraits and The Economy

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

Family portraits are among the most prized possessions in most people’s homes. I’ve heard countless people say that their family pictures would be one of...

Continue ReadingThe Changing Times: Family Portraits and The Economy

Mini Sessions

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

Mini sessions are relatively new. The idea of a mini session is for the photographer to pick a great location at a good time of day for lighting, and to book...

Continue ReadingMini Sessions

The Birthday Club

  • Post author:Sal Cincotta
  • Post category:Babies/Business/Shutter Magazine
  • Reading time:2 mins read

Years ago I became known as a maternity and baby photographer. That led to baby’s-first-year sessions,...

Continue ReadingThe Birthday Club

5 Tips For Better Branding

  • Post author:Sal Cincotta
  • Post category:Business/Marketing/Shutter Magazine
  • Reading time:2 mins read

Last month, I talked about how picking a specialty can help your photography business. Every day I see a new photographer...

Continue Reading5 Tips For Better Branding

SEO and a Good User Experience

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine/Social Media
  • Reading time:2 mins read

Google’s last major algorithm update places more emphasis on making sure your website provides a good user experience. What does this mean?

Continue ReadingSEO and a Good User Experience

Planned Networking

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

Networking could very well be the most abused word in business today. Everybody talks about their network, but only a handful really stay on top ...

Continue ReadingPlanned Networking

Compounding Your Efforts for Success, Part 2

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

Last month I gave you four ways to take baby steps into improving your photography and business that’ll lead to bigger results and positive changes in your career.

Continue ReadingCompounding Your Efforts for Success, Part 2

5 reasons you should specialize

  • Post author:Sal Cincotta
  • Post category:Business/Shutter Magazine
  • Reading time:2 mins read

When I first fell in love with photography, I shot everything and anything. I was going to countless workshops and soaking everything up that I could...

Continue Reading5 reasons you should specialize
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