December 2020 Inspirations: Best Image of the Year
Inspiration can come when you least expect it. As photographers, we are visual artists. We express ourselves through our camera…
Signature White Session
With my signature white session, it’s all about my client. It has nothing to do with the background, the clothing or the jewelry. It’s about HER. How can I show her natural beauty without bringing confusion, chaos or any distractions?
Retouching for Realistic and Natural-Looking Skin
The point is, different people have varying aesthetics when it comes to retouching. But at the end of the day, my goal is to celebrate my subject’s individual skin tones and textures, which brings me to my retouching process.
Making the switch from Shoot and Burn to IPS
Let me begin by saying, if you’ve read any of my previous articles in Shutter, you know that whatever the topic, I speak to you from my perspective. I consider myself a “regular” photographer, here to share my story and hopefully inspire and educate my fellow photographers on things I've learned along the way.
Crafting a Luxury Experience
Luxury appeals to the senses. High-end boutiques use scent profiles to relax and engage you when you walk in the door, and five-star hotels are decorated to ensure that every corner of every room is a visual feast.
Reevaluate, Restructure and Reap the Benefits
After 19 years of being a professional photographer, in January I stepped back and asked my team three questions. Are we serving our clients to the best of our ability?
Brand Consistency on Instagram
Have you ever woken up in the morning and suddenly thought, “Ufff! What am I going to post on Instagram today?!” If the answer is yes, then you’re losing out big time.
Side Hustle: Real Estate Photography
The real estate market is very competitive and professional photography is a simple thing that will mean the difference between making a sale or not. Professional real estate photography could be a great side hustle to add to your photography business.
Building the Foundation For a Successful Photography Business: Part 2
Last month, we discussed the foundations of building a successful photography business. We talked about reframing your mindset to start seeing sales as an opportunity to add value to each client that comes into your world.
A Photographer’s Guide to SEO Fundamentals
It never ceases to amaze me how much anxiety, fear, and overwhelm business owners have when it comes to the phenomenon known as search engine optimization (SEO). I've seen this acronym get misused,
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