"That's not what it looked like when I shot it!" If you've ever said or thought those words, guess what? You have a color management problem. It's so important for the images you create to look and feel the way it was when you saw the scene with your own two eyes.
Understanding color output is an essential part of professional photography. However, there are limits to what you can control. You can't determine how images look on people's devices. However, you can ensure that you're giving them the best chance to view your work in the way you intended. More importantly, having consistent color across your workflow creates the very best print products for your clients who love sharing your beautiful work digitally and with prints.