$6,000 Weddings in a $2,000 Market
Shutter Magazine

$6,000 Weddings in a $2,000 Market

In many markets, wedding photography has become a commodity. A commodity is an item or service for which the market will accept only a specific price. Most of us know the current price of a gallon of gas, and we would not go to a gas station that charges a dollar more per gallon, no matter how much better the station claims their gas is. Quality is perceived to be the same, and the distinguishing factor is price alone. If the market accepts only a certain price and that price is not profitable, how do we succeed?

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Top 5 Reasons to Use On1 Photo Raw 2018 in Your Wedding Workflow
Post Production

Top 5 Reasons to Use On1 Photo Raw 2018 in Your Wedding Workflow

Those who long for Lightroom like myself but have been looking for a better all-in-one solution need to add ON1 Photo RAW 2018 to their arsenal. Why should you switch this close to wedding season? My answer always comes down to time: the time it takes to finish shooting a job, time to fully process edits, time the client wants their images, time I get with my family, time to sleep. I want to keep my processing time at a minimum without my clients seeing a drop in quality.

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The Art of Storytelling in Wedding Photography
Shutter Magazine

The Art of Storytelling in Wedding Photography

Wedding photography has been a passion of mine since I first got behind the camera seven years ago. I was initially attracted to the art of storytelling in wedding photography because it allowed us to capture fleeting heartfelt moments. I appreciated the challenge and the feeling of satisfaction that would ultimately come when I was able to capture an authentic, emotional moment.

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How We Can Better the Photography Community
Shutter Magazine

How We Can Better the Photography Community

If you’ve been around long enough in this industry, you know how we’ve fought to build community instead of competition. Thankfully, it has gotten a lot better lately. It is nothing like when I walked into my first local photography meeting 18 years ago. It was like walking into a boys’ club where they measured themselves by sharing how many weddings they were booked for that year. Whoever had the most won, even if he wasn’t charging very much for them.

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So You Want to Write Your Own Book
Life

So You Want to Write Your Own Book

Sooner or later, many of you will start dreaming of publishing your own book someday. Your images look terrific and your skill set keeps growing. Your friends and family love your photographs, and somewhere along the line, you’re going to decide being an author is the next accolade you want on your journey. Thanks to ePublishing, it’s easier than ever to publish your own work, but there’s one factor that’s stood the test of time since Shakespeare: Will people want to read it?

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3 Personality Types in the World of Business Referrals
Business

3 Personality Types in the World of Business Referrals

As any geek can tell you, the entire world can be broken down and referenced within the confines of the Star Wars saga. Therefore, young Padawan, the practice of professional mingling, aka networking, is covered. There are lots of stories about people meeting and finding significant business relationships, but this road is treacherous and filled with people who wield deadly laser swords. Here are the three personality types you will encounter while milling about looking for that ideal relationship.

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OCF for the Natural-Light Photographer
Lighting

OCF for the Natural Light Photographer

Not only is off-camera flash an invaluable tool for any wedding photographer, but done right, no one will notice you used artificial light. Your photos can still be bright and beautiful. Here’s how we use this amazing tool in our own luxury wedding photography business, which has taken us all around the states photographing some of the most stunning weddings.

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Five Ways to Up Your Wedding Game
Shutter Magazine

Five Ways to Up Your Wedding Game

I love wedding photography. It is my passion. Every week, every month, every year, there are new couples getting married who want us to document their big day. In the United States, there are over 2 million weddings a year. There’s no shortage of opportunities for you to get started in or expand your wedding business. The real question is, how do you up your game and charge a premium for your services? How do you and your studio stand out from the never-ending barrage of competitors in your market?

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Travel Tips for Photographing Destination Weddings
Shutter Magazine

Travel Tips for Photographing Destination Weddings

Destination weddings can be downright amazing—new places, new sights and sounds. They can also be stressful. With the right preparation, you can make it an unforgettable experience. From my travels to Mexico, Honduras, the Dominican Republic, Thailand and other countries, I have gathered these five tips I wish I’d known before I shot my first destination wedding.

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Behind the Shutter

Photography training and education for the modern photographer

In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Behind the Shutter. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.

Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, Lightroom tutorials, Photoshop how-tos, and much, much more.