Many of you starting out have no help and are all alone. You are the accountant, video editor, salesperson and filmmaker. You don’t have the budget to hire more staff, but you want to produce compelling videos. This article is about overcoming your fear of taking on larger video projects and creating a game plan to achieve extraordinary results.
As a professional photographer, your website is not only your résumé but your calling card to any potential client looking to hire someone like you. It is imperative that the images that represent your business on your website look the best they can.
Today’s professional portrait photographer falls into one of two categories, or a hybrid of the two. The first is the “shoot-and-burner,” the photographer who charges one price that includes the session fee and the digital files from the session.
“Digital asset workflow” is just a fancy way of describing how your files are managed. Whether you shoot one session a year or hundreds, this term needs to be in your vocabulary. Just because you are the best photographer in the world does not mean you know what to do with your images after the shoot, during the editing process or upon final archive.
Are you looking to improve your client experience? This month, I share some of the ways we ensure a smooth and effective high-level wedding experience for our clients. Use these tips, and your own clients will be raving about you to their friends and family.
A 5-in-1 reflector is probably one of the first lighting tools most of us purchase. It remains my most used lighting tool on portrait shoots because of its versatility, portability and ability to make beautiful images. Expensive equipment often means better images, but that doesn’t hold for reflectors.
A few months ago, the Sunbounce company commissioned me to produce a location shoot demonstrating how I use its gear in my fashion and portrait work.
They’re all the rage right now. Walk through any photo/video trade show this year, and you’re bound to see an excess of two things: camera-equipped drones and handheld brushless gimbal stabilizers.
I am constantly talking to photographers around the world about building their portfolio. How else do you attract the right clients? The funny thing is, photographers are hired to help businesses create a vision and a brand. What do they need for this?
I write the “Building Blocks” to give you ideas on building a stronger business, brand and network of support. While most of the blocks are part of your infrastructure, this month I want to step outside the structure of your business to talk about education with a touch of networking.
In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Behind the Shutter. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.
Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, Lightroom tutorials, Photoshop how-tos, and much, much more.
