Covid Creativity

Learning to pivot is something all business people need to be able to do, and this is probably the most significant example any of us have encountered. It is also an opportunity to sharpen skills that can turn heads and win jobs that help differentiate you from the crowd of folks with cameras.

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9 Important Steps to Starting a Photography Business

Photography is fun, so you’ve decided to take it to the next step. Starting a photography business can be a rewarding project—and if you're serious about it, it can even become your livelihood! Like any big project, though, it takes some planning to succeed. Let's talk about nine key steps you need to take in order to start your photography business from scratch.

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Diversifying Your Photography Business in 90 Days

There is no greater necessity than change. This year has brought about a lot of change for the photography industry. What was said to be a record year for many photography studios was completely upended by a worldwide pandemic that nobody could have ever predicted. If you read my article in last month’s Shutter Magazine, you will know how important it is to take action to mitigate disruption in your business.

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10 Years of a Sustainable Business – From Fine Art to Photography

Stay motivated and be persistent by continuing to satisfy not only yourself but your client. “Fame and fortune” will come in its own package designed especially for you. Ease into this process of your photography business and know that every mentor or professional in the industry may not be for you. Their vision should not necessarily be your vision, but you can watch at a distance and create your own.

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3 Tips That Will Take You From a Beginner to a Maternity Master

Maternity photography intimidates many. Feeling foreign in the approach, whether it is in the posing, sales structure, or client interactions, is enough to prevent people from taking hold of the huge advantages that offering maternity services could provide. And really, for most wedding shooters, family photographers, or even seasoned high school senior photographers, maternity is not that far of a leap. And even if you are just starting out brand new as a portrait photographer, there is no need to be overwhelmed or scared to shoot maternity. I am going to lay out 3 key elements for you to follow that will take you from a beginner maternity photographer to a master in no time.

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How to Get Your Photography Published in a Magazine

Magazine publishers will have you know that print as a medium is changing: there are more localized and niche magazines than ever. If you are paying close attention to your market, you'll see that while the industry has changed to accommodate the growth of online journalism and other publications, it isn't gone! Don't give up on the possibility of being published, but also don't discount highly-popular blogs, online magazines, and other publications. They vary in their reach and shelf life, but there’s no reason to ignore the power of print.

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8 Tips to Create Fairytale Styled Child Portraits That Sell

Because I loved the magic and storytelling of child portraits, I decided to focus on that genre as a specialty. I began to focus on creating a story within my images, and I quickly realized that the more I focused on building that story by supplying the wardrobe, building a set, and focusing on a theme, the more interest I received for my sessions. This was a win-win for me! I was able to create what I wanted to for my creative soul, all the while having parents pay top dollar for it.

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